Sunday 9 January 2011

Clueless - Opening



00:00 - 01:00

Sound
The non-diegetic sound in the clip begins from the moment the title sequence appears, although its volume increases once the stars appear on screen around the Paramount logo. The song is appropriate for the genre (teen rom-com) since it is “Kids in America” by Kim Wilde; the song begins to fade once the chorus has been sung however when the female character says the line “normal life for a teenage girl” through the use of a voiceover, the song changes completely. The diegetic sound within the clip is of the characters laughing throughout the various scenarios we see them in since it encodes them to be fun loving characters.

Editing and Framing

Simple edits have been used for the title sequence, for instance the text comes from three directions; bottom, left and right. The certain words leave from the same directions apart from the words that came from the bottom; they leave from the top end of the screen.  A lot of jump cuts have been used in order to show the different scenarios however the majority of these scenarios are repeatedly shown throughout the opening. The characters are positioned in either the left hand or right hand side of the screen although the exception is when the female blonde character removes her hair from her face, as she is doing this she is positioned in the centre of the frame.

Camera Shot and Movement

A mid shot has been used of the female blonde character walking with shopping bags however it is also a tracking movement on her, this allows the audience to get a feel for the environment she is in and what sort of character she is based on her clothes. A crane shot is used to show the car travelling underneath it; it also shows the four characters that the audience will expect to be in the film a lot. Handheld camera movements have been used frequently throughout the clip which creates the effect of the characters being unaware that they are being filmed, it is used specifically during the pool scenario and when the characters are sitting on stools. A zoom out has been used to show the girls walking down the corridor which gives the audience a sense of the characters surrounding and clothes to determine what ‘stereotype’ they belong too.

Mise en Scene

Naturalistic lighting is used, such as sunlight, when the characters are outside either in the jeep/shopping/by the swimming pool. Artificial lighting coming from overhead lamps is used when the characters are inside, for instance when the characters are sitting on the stools inside or when the blonde female character is in her bedroom. The characters are seen in a high school in one scenario which is an iconography of a teen rom-com however you get a sense that the characters are rich due them being in a private swimming pool as well as the blonde character having a walk-in wardrobe. Another factor that adds to the characters being rich is through the use of props, the characters are seen driving down the road in a jeep which suggests they are from a wealthy background since jeeps used to be seen as expensive cars. The characters are seen walking down the corridor laughing with one another signifying that they are close and by seeing a character paint her nails by the edge of the pool connotes these characters to be of the ‘preppy’ stereotype.

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